Our story is simple; we used to make food for people. One day we were looking at pet foods for our own dogs and cats. Even with 30 years’ experience in the food business we couldn’t decipher what the ingredients were. So we decided to try and do things differently.
For the past 10 years we have been using our experience to make the very best in pet foods and treats.
This experience led us to developing freeze dried treats; pieces of real food which cats and dogs respond to like nothing else and which has built Thrive a devoted fan base of cat owners and dog trainers.
So many pet owners tell us that the most aloof cats have gone all gooey over our cat treats or that ProReward is the only thing that will convince their dogs to come back when off the lead.
As we already create the best treats, it’s only natural that we extend our principles into creating the best foods as well.
You can now find us all across Europe and America and in the Far East too.